UPDATED: WWE RAW vs. TNA iMPACT! Ratings

— As noted earlier, last night’s RAW did a 3.2 cable rating. We have received more ratings data.

** RAW helped USA finish in second and third place for the night.

** The first hour did a 3.0 rating, with the second hour posting a 3.3 rating.

** The show averaged 4.6 million viewers.

** The demographics:

* P18-49: 1.96
* M18-49: 2.50
* Vs. the prior week: P18-49: -22%; M18-49: -26%

** RAW was the lowest rated show in 2010 for the P/M18-49 demographic.

— As noted earlier, TNA iMPACT! last night did a 0.9 cable rating. We have received more ratings data:

** iMPACT! saw its largest average audience since 3/8.

** The demographics:

* a .84 in M18-49
* a .84 in M18-34

** The two hour showed averaged 1.2 million viewers.

** The show did quarter hours of:

.87
.85
.98
.93
.81
.88
.73
.70
.97

Note from Ryan Clark: Many people have asked why they would end the show with a lousy TNA Knockouts segment. The answer is simple – the Knockouts continue to draw the highest TNA ratings on a weekly basis so they built up that someone would be stripping at the end of the show. It’s actually a smart move although the segment was a creative disaster. If you don’t believe me, look at that .97 number above.

More Ratings Data – TNA Is Shocked At These Numbers!