More On WWE’s Twitter ‘Invasion’ At Survivor Series

Reader Micahel Mols sent the following to us this morning:

I actually counted the Twitter references last night. Now, What constituted a twitter reference here are the following:

-Any mention from commentators of tweets, twitter, hashtags or wrestlers’ Twitter names.

-The Twitter names on the titantron graphics identifying wrestlers.

-Onscreen graphics during matches

What wasn’t counted because I was, well, lazy are wrestlers’ tweeting backstage or during the show and commentators saying “tweet” and “Twitter” in the same sentence. In that instance, it was counted as one reference as opposed to two. However, if there was an on-screen graphic and the commentator said something about twitter as that graphic was showing, I counted it as two references.

Now, remember that the show was about 170 minutes long. The number of twitter references?

47

That equates to someone mentioning Twitter every 3 minutes and 36 seconds over he course of a show that fans paid for.

In comparison, they mentioned Facebook three times and Michael Cole said “Vintage” twice.

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