It was reported last week that Paul Heyman and his Looking4Larry agency is going to team with Left/Right Productions to produce a new unscripted reality TV series. The series would explore Heyman’s “ingeniously dysfunctional” approach to advertising and marketing.
FOX Sports adds that the show will also follow Emmy-Award winning director Mitchell K. Stuart (who works with Heyman) and their clients through campaigns in New York, Los Angeles and Las Vegas.
They were originally going to put together a sizzle reel to try and sell the show, but they are already filming a pilot; this means the show could potentially have interest from notable suitors. It may also mean that the show has network interest already.
Looking4Larry will work with Left/Right Productions on the project, Left/Right have worked with major networks in the past including MTV, VH1, Showtime, A&E, Bravo and History.
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