With the launch of the WWE Network, the big question was how would traditional PPV buys change when the Network launched. While buys were down, there are people still buying traditional PPV. The WWE Network, PPV and video on demand generated revenue of $43.3 million for the quarter. Network subscription revenue of $19.4 million was partially offset by a $13.2 million decline in PPV. PPV revenue overall declined by 36% to $23.8 million. Here is a breakdown of the PPV buys from Q2 over the last five years…
WrestleMania:
* 2010 – 885,000 buys
* 2011 – 1,059,000 buys
* 2012 – 1,217,000 buys
* 2013 – 1,039,000 buys
* 2014 (WWE Network Era) – 690,000 buys
Extreme Rules (Post-WM):
* 2010 – 182,000 buys
* 2011 – 209,000 buys
* 2012 – 263,000 buys
* 2013 – 231,000 buys
* 2014 (WWE Network Era) – 108,000 buys
June PPVs:
* 2010 – 143,000 buys (Fatal Four-Way)
* 2011 – 170,000 buys (Capitol Punishment)
* 2012 – 194,000 buys (No Way Out)
* 2013 – 186,000 buys (Payback)
* 2014 (WWE Network Era) – 67,000 buys (Payback) & 122,000 buys (MITB)
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