WWE is going back on the road to different arenas with live fans starting next Friday, July 16 at the Toyota Center in Houston, and their shows will have new sets and a “new presentation.”
Stephanie McMahon told Variety:
“In the ThunderDome, we were able to experiment with different types of technology. And we needed to over-deliver for our partners and our fans watching at home. But now we have the ability to apply all of those learnings to the live event experience with our fans. So from a production and storytelling standpoint, it will look and feel different.
“We’re going to have a new set design, a new presentation of our talents, different locations, and arena setups. We’re going to be utilizing augmented reality in a way that we never have before. We experimented with it a lot during Thunderdome, but it is now going to be incorporated into our talent entrances. There’s also going to be animated graphics. It’s going to be so exciting and so different than anything we’ve done before.”
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