AEW vs. NXT Week 24 Viewership Update
As noted before, the March 11th episodes of AEW Dynamite and WWE NXT resulted in Dynamite generating around 766,000 viewers on TNT and a #25 ranking in the 18-49 demographic while NXT generated around 697,000 viewers on USA Network and a #42 ranking in 18-49 demographic.
This week’s Wrestling Observer Newsletter provided an update that featured the quarter-hour breakdowns and other details that were not available in last week’s issue.
Dave Meltzer reported that the lead-in program for AEW Dynamite was around 32% lower than usual and impacted the viewership of the first hour of the show. Meltzer also reported that both shows were around ten percent lower than usual overall and around twenty percent lower in the key 18-49 demographic group for the first hour. In regards to the second hour, Dynamite was around twenty-one percent lower and NXT was around five percent lower overall than usual. It was also reported that Dynamite won all eight quarter-hours over NXT but in terms of total viewers, both shows were almost identical from 9PM to 9:45PM.
AEW Dynamite started off with around 811,000 viewers and their biggest gain of the night was the Chris Jericho & Sammy Guevara vs. “Hangman” Adam Page & Dustin Rhodes tag team match which gained 114,000 viewers. AEW’s biggest decline of the night was the Jurassic Express vs. Butcher, Blade, & MJF tag team match which lost 36,000 viewers.
WWE NXT started off with around 667,000 viewers and their biggest gain of the night was the Charlotte Flair and Rhea Ripley segment and the Tegan Nox vs. Deonna Purrazzo match which gained 41,000 viewers. NXT’s biggest decline was the remainder of the Broserweights vs. Undisputed Era tag team match and the Johnny Gargano and Tommaso Ciampa brawl which lost 39,000 viewers. NXT’s over-run gained an additional 133,000 viewers to end the night.
More on AEW vs. NXT Week 25 Viewership
The March 18th episodes of AEW Dynamite and WWE NXT saw AEW gaining a substantial increase in viewers and NXT suffering their lowest viewership since moving to the USA Network. AEW also maintained their advantage over NXT in both overall viewership and key demographic rankings.
AEW Dynamite drew 932,000 viewers on TNT and a #20 ranking in 18-49 demographic while NXT drew 542,000 viewers on USA Network and a #81 ranking in 18-49 demographic.
The results of the quarter-hour segment breakdowns were not revealed in this week’s issue of the Wrestling Observer Newsletter but Dave Meltzer reported that AEW’s biggest increases were with teenagers at 18.2% and the 35-49 adults demographic group at 50%. Meltzer reported that while the demographic breakdowns for NXT were not available due to the show not ranking in the Top 50, NXT suffered a 23.8% drop in viewers in the key 18-49 demographic group compared to last week.
Canadian Viewership for AEW’s March 11th & 18th Shows, NXT’s March 6th & 13th Shows
Dave Meltzer reported in this week’s Wrestling Observer Newsletter that AEW Dynamite drew 112,200 viewers for their March 11th episode and 90,700 viewers for their March 18th episode on TSN in Canada.
Meltzer also reported that the March 6th episode of NXT did not rank in the Top 10 sports programming for that night in Canada. NXT’s March 13th episode reportedly drew 58,400 viewers on Sportsnet 360.